Sales Funnel – sales funnel from English. This technology in marketing first appeared in the United States in 1898 (developed by lawyer Elias Lewis), and is successfully used in our time around the world.
In business, the sales funnel is a unique method of working with the audience, which allows you to follow the “journey” of potential customers from the moment they become familiar with the offer (first touch) to a successful transaction (purchase). Continue reading
Today, almost every company has its own representation on the Internet. For the development and promotion of sites allocated funds from advertising budgets. But not always these funds pay off. And then the business is disappointed in investing in the Internet. But without this component today, business development is difficult to imagine. Let’s understand what causes problems, how to work with sites, and why it is actually important for different types of businesses. Continue reading
The corporate site is the face of your company: it makes the first impression, reflects the key moments of your activity, and also makes you feel the style of your work. Its main task is to convey information to users in the most simple, clear and effective way.
The corporate site is not only a convenient source of information, but also the main marketing tool that provides the company with an effective channel of communication with the audience. Continue reading