Effective email marketing for online stores
E-mail is a service that every Internet user has without exception. And the use of email newsletters to increase sales is a tool that has long been traditional. But for…

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Earnings on the blog.
Having created a blog, having spent on it the forces and time, the blogger as a rule starts to think how to monetize his offspring, to start getting some profit…

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Corporate sites
The corporate site is the face of your company: it makes the first impression, reflects the key moments of your activity, and also makes you feel the style of your…

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striking arguments

Treachery: a phenomenon and tradition. In life and business

After some event related to the topic, I paid attention to the philosophical and psychological research in this area, and it turned out (yes!)! Firstly, the phenomenon is quite widespread in life in general and in business in particular (not to be confused with “Kickbacks” and deception are different things); secondly, it is traumatic, very painful for the person, leaving the deepest wounds and feelings – both of whom and of who; thirdly, a rather confused event, accompanied by sophisticated self-explanations and self-flagellation, and finally, not the most studied phenomenon in psychology and very little illuminated for business. Continue reading

BUSINESS COST ASSESSMENT - CALCULATIONS THAT YOU CAN'T AVOID
First of all, it is necessary to determine the main goal that the business value calculation process has. There are two possible options. The first option - the cost is…

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Car service promotion: effective methods of promotion
As in any advertising, it is very important to understand who your potential client is (that is, the very target audience) and what problems you will help them solve. Sales…

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Corporate sites
The corporate site is the face of your company: it makes the first impression, reflects the key moments of your activity, and also makes you feel the style of your…

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CALCULATION OF BUSINESS PROFITABILITY - THE FIRST STEP TO SUCCESS
The profitability of the company is a relative indicator of economic efficiency. This indicator is measured in percent. The calculation is made by dividing the profit by the amount of…

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