Marketing optimization
DEADLY MARKETING MISTAKES You do not have a clear marketing strategy. You do not plan and do not control the expenditure of the marketing budget. You have not defined your…

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Accounting services for business: features of the provision
Despite a good education and knowledge of the details and features of the business, it never hurts to take advantage of the help of a specialist in the introduction of…

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Ideas for business. What to do in a private house.
Living in a private house is not only clean air and the lack of neighbors above your head, but also great opportunities to create your own business. Private properties make…

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Making a high quality business plan
The maximum efficiency of all processes in the management of a company can be achieved only in the case of conducting high-quality and regular marketing research, as well as a…

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What is a sales funnel, what is its feature and where does it apply

Sales Funnel – sales funnel from English. This technology in marketing first appeared in the United States in 1898 (developed by lawyer Elias Lewis), and is successfully used in our time around the world.

In business, the sales funnel is a unique method of working with the audience, which allows you to follow the “journey” of potential customers from the moment they become familiar with the offer (first touch) to a successful transaction (purchase). Continue reading

Effective email marketing for online stores

E-mail is a service that every Internet user has without exception. And the use of email newsletters to increase sales is a tool that has long been traditional. But for some reason, many online stores use it not efficiently: they use letters only for rare notifications, which often appear in the SPAM folder. Continue reading

Treachery: a phenomenon and tradition. In life and business
After some event related to the topic, I paid attention to the philosophical and psychological research in this area, and it turned out (yes!)! Firstly, the phenomenon is quite widespread…

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CALCULATION OF BUSINESS PROFITABILITY - THE FIRST STEP TO SUCCESS
The profitability of the company is a relative indicator of economic efficiency. This indicator is measured in percent. The calculation is made by dividing the profit by the amount of…

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