Treachery: a phenomenon and tradition. In life and business
After some event related to the topic, I paid attention to the philosophical and psychological research in this area, and it turned out (yes!)! Firstly, the phenomenon is quite widespread…

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BUSINESS COST ASSESSMENT - CALCULATIONS THAT YOU CAN'T AVOID
First of all, it is necessary to determine the main goal that the business value calculation process has. There are two possible options. The first option - the cost is…

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Where do we have the "buy" button?
“Our idea of ​​freedom of choice is just ignorance of the real reasons for our decision” (Benedict Spinoza). “From the informational point of view, the subconscious activity of the earthworm…

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What is a sales funnel, what is its feature and where does it apply

Sales Funnel – sales funnel from English. This technology in marketing first appeared in the United States in 1898 (developed by lawyer Elias Lewis), and is successfully used in our time around the world.

In business, the sales funnel is a unique method of working with the audience, which allows you to follow the “journey” of potential customers from the moment they become familiar with the offer (first touch) to a successful transaction (purchase). Continue reading

How to make landing selling

 

The question “how to make a landing page” is asked very often. There are two separate directions in it – the creation of a one-page page on your own (we have already written about this), as well as a lack of understanding how to correctly arrange the elements and provide information so that the site can start selling. Continue reading

How to legally competently create an online store?
When creating online stores, there is always the question of whether its creators need to create an IP. There is the option of coordinating work with a more serious store,…

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System for recognizing buyers return
The basis of any direction in the business is the presence of loyal customers or customers. Web analytics systems provide multiple variations of viewing data on the return of visitors…

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The main methods of brand promotion
In a highly competitive environment, brand promotion in the market is an important task for any business. And if earlier there were not too many opportunities to form a positive…

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What is a sales funnel, what is its feature and where does it apply
Sales Funnel - sales funnel from English. This technology in marketing first appeared in the United States in 1898 (developed by lawyer Elias Lewis), and is successfully used in our…

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